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Case study · Driving instruction · UK

A clean, fast lead-gen site withone job: enquiries.

Every page is engineered around a single outcome — turning visitors into learner enquiries. Pricing, testimonials, a friction-free application flow, FAQ and a proper secure form with spam protection and email delivery. Ships fast, ranks well, converts.

Live in production
Year
2025
Industry
Driving instruction (UK)
Location
UK
Visit live site
Overview

Every page is engineered around a single outcome — turning visitors into learner enquiries. Pricing, testimonials, a friction-free application flow, FAQ and a proper secure form with spam protection and email delivery. Ships fast, ranks well, converts.

Stack
  • Next.js
  • Server actions
  • Resend
  • Zod
  • Campaign pages
Studio roleLead-gen site · Brand system · Campaign landing
What's in the build

The pieces that actually shipped.

Beyond the site

Brand, content, signage — the full ecosystem.

PassYou didn't just get a website. They got a complete visual identity — brand board, social media templates, physical signage, video reels, campaign landing pages, and QR-led student offers. Everything a driving school needs to look professional across every channel.

StackBrand identitySocial contentSignageCampaign pagesVideo
Brand library

Signage, social, story — picked from the asset library.